Victoria Whitlow
Executive Producer
The Hijinks Collective (Freelance)
London
I worked with Marta in 2024 on a large Peugeot production that was shot in Lisbon. I was incredibly impressed by Marta's professionalism, attention to detail and incredible craft & care. She took great of us from the moment we started working together, and I always felt extremely confident in the crew and talented people she had assembled to work on the production. She is also a wonderfully warm and considerate person, whose great attention to detail meant we felt so well taken care of. I cannot wait for the opportunity to work with her again in the future.
Florian Seidel
Director
Studio Seidel Gmbh
Thank you, Marta.
You not only organized our project in Portugal flawlessly; you also gave it soul. Professional, warm-hearted, and always one step ahead. A producer who solves problems before they even appear, and inspires the whole team along the way. “Once in the team – forever in our hearts.”
Kristin Vicari
Photographer
I am a photographer and I had the absolute pleasure of having Marta as my producer on an enormous shoot in Portugal last summer (2024), her professionalism combined with her easy and welcoming personality made what should have been a chaotic shoot turn into the best of my career! She not only organised everything to a T, she also managed to put together the most incredible crew, it was a joy to work alongside everyone on the team and I actually cried a little when it was all over. Marta was key in making the shoot a success and I would have her on every single one of my shoots if I could.
Stuart Hall
Photographer
Marta used to be my agent and she has produced advertising jobs around the world working closely with me. Sometimes in difficult locations, large crews and complex logistics. And she’s always delivered on time and on budget. Amazing to work with, a professional joy. Upbeat, positive, honest and always realistic.
Cheryl Masaitis
Executive Producer
USA
I had the pleasure of working with Marta over the years on several large scale TVC and print campaign shoots, where I was commissioning from the US to Europe. From the very start, she made the experience seamless. Marta combines warmth and personality with absolute professionalism. She’s organized, incredibly resourceful, and communicates with clarity — invaluable for projects of scale and complexity. Crazy car shoots, international customs negotiations with nautical ports, and multi-country casting efforts —she swiftly brought solutions of quality our way. She brings a rare mix of strategic oversight and human touch that makes her productions not only run smoothly, but also feel collaborative and enjoyable. I recommend Marta wholeheartedly for any production role — she is a necessary asset to any good team.
Anke Luckmann
Photographer
Marta was my agent for, mostly, the Spanish market. She was also my Producer on the jobs she secured for me. Mostly for transportation (Seat and Audi), but also for portrait shoots (Endesa, Santa Casa...). To make it short: she is one of the greatest professionals I know. She is talented and she knows what the artist/photographer needs to produce a great result. We have been working together since before I even started my career as a professional photographer - she hired me when I was still a photographer’s assistant - which was also always a great experience.
Natalia Littman
Managing Director
Icon London
I cannot rate Marta highly enough. We shot a huge moving image and stills campaign in Portugal with very little lead time given for a huge cast, multiple locations, and a LOT of crew to move around and coordinate. She was brilliant. She led with enthusiasm and such positive energy. No task was too big or too small for her and her incredible team to handle. She had to handle multiple egos on and off set, and she handled it all in her stride, whilst being under serious pressure to deliver on budget and time! I adored working with her. She's also a cool lady to hang out with and have a giggle with on set!
Rodrigo Cid
Photographer
New York
I've had the pleasure of working with Marta and her team twice already—once on a big massive production, another one in a much smaller scale—and both have been such awesome experiences. Every detail, every call, every crewmember, etc. just exceeds expectations. Yes of course, it’s always fun to shoot in Madrid or Barcelona, but it’s so much nicer when you know you only need to be concerned with being an artist and that the rest is taken care of in such a professional manner.
Marta stays cool even in the most stressful situations, always a smile, always positive. I can't wait to have an excuse to work with the Mad Men and Women of Mad For It!
Oh, and did I mention she has the best taste in food and wine?
Jim Krantz
Photographer
Los Angeles
My experience with Marta and Mad For It Productions was nothing short of…..perfect! From the moment we arrived from LA we were on a path of having our expectations exceeded without any drama or surprises. Our preproduction communication was timely and succinct, direct and to the point. We built very complex sets on a stage and the crew was exceptional as were the results. Thank you, Marta, and crew, for all the support and for a seamless and delicious (best food on the planet) experience. As Marta always says: “xoxoxoxo” to you Marta.”
Sam Pattinson
Executive Producer
The Third Company Ltd.
London
The Mad For It team were a pleasure to work with. They found us the perfect cast and location. Communication wasn’t a problem and they delivered within budget. I’d highly recommend them.
Jack Hall
Producer
In-Co Studios Limited
London
I've had the great pleasure of working with on a number of projects with Marta as head of production, with myself as a commissioner. She was always fully dedicated to the production and unfaltering with her efforts, affability & professionalism. Marta was always a highly welcomed member to the team and my clients specifically requested her when we shot in Spain. She is passionate about every project she gets on board with, knows the advertising industry inside out, and her enthusiasm shines through from the first engagement to the last.
Matthew Cummins
Freelance Producer
London
It was an absolute pleasure working with Marta and her crew. Mad For It Productions will always be my first point of call when shooting in Spain. Her resourcefulness, professionalism and good humour throughout enabled us to get through a very challenging production and exceed all expectations with the finished film. Thank you, Marta!
Maria Haro
EVP Creative Director
FCB Health
New York
When I met Marta, she became more than a producer for me. She puts her head and soul into everything she does so by the end of a first production with her you got yourself "a friend for life”. As a Creative Director in NYC, productions for me are the best part of the job. It’s the culmination of ideas, a vision. A good production company like Marta’s, not only does that but she builds on to it, arriving to an even better product. The most important thing to factor-in in a production is: “You never know what is gonna happen". You have to be prepared to “control the unknown”. That is a pretty hard job. Marta and her crew do it ‘with style’.
Marta is madly good!